PlantBox - The olive tree that travels around the world
The “PlantBox” contains an 18 cm-high olive tree, with its innovation focusing in production and growing techniques and equally on the packaging and distribution. Its scientific team has created a product that can last without sunlight and water
for up to 58 days and meets all safety criteria so that it can be handled without any problems at airports.
A few years ago, the young farmer from Xylokastro, Corinthia, Vassilis Tsipas, had the original idea of creating a small olive tree and “standardizing it” in order to put it for sale on the tourist market.
His idea was born when a family member asked for a way to get an olive tree with him in Canada. At that time, also, when a client of the family-run planting business, operating a tourist unit on a well-known Cycladic island, expressed his desire to connect emotionally with his clients, so that it would act as marketing way to stand out from the competition and to “keep” the customer in the distant future.
