Evangelia Smyrniotaki: - The Greek fashion blogger who conquered the world of fashion

Evangelia Smyrniotaki isthe new artistic director of Sergio Rossi, a company with a long history in the field of shoe fashion. the 2011starting year of the Greek director after she started her online magazine, collaborating with high end fashion brands. Of course, although her role was limited to the level of influencer, this did not stop her from presenting to fans and companies, her potential. As mentioned in a post by harpersbazaar.com, already in 2014, “despite the fact that some fashion bloggers combine in their looks, high fashion with fast clothes, Style Heroine deals exclusively with high fashion. With companies such as Celine, Saint Laurent and Cloebeing in the basic choices, Evangelia Smyrniotaki lives the “dream” in content equal to professional fashion photography.

Smyrniotaki is the most internationally known Greek fashion insider and content creator. @Styleheroine heridentity on social media, which has about 500K followers and which she has been dealing with for the last 11 years, has managed to gain the trust of top houses and high-end fashion brands. Her special, atmospheric aesthetic approach to the way she communicates fashion has often been admired. Observing her Instagram profile, one will understand that we are talking about a woman who pays attention to every detail and manages to highlight every object she presents. 

Over the years, Evangelia has collaborated with leading fashion labels such as Chanel, Prada, Versace, Roger Vivier, Mytheresa and Bergdorf Goodman. In fact, last season, in collaboration with Marina Raphael, she created the evening bag “Evangelie” – from her name – which was a surprise among fashion insiders.

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